The holiday season is fast approaching, and it’s the perfect time to prepare your clinic for the festivities. As a clinic partner, you want to ensure that you provide the best experience for your clients during this joyful time of the year. To help you get ready, we’ve put together a comprehensive checklist for clinic partners to make sure you’re well-prepared and can take full advantage of the holiday rush.
1. Stock up with Holiday Festive Sets
The holiday season is a time for giving and receiving, and one of the most cherished gifts is the gift of self-care. Ensure that you have a selection of holiday-themed skincare gift sets available in your clinic. Environ has created seven exquisite medical-grade skincare gift box sets called Holiday Gifting Collection, that perfectly capture the essence of the holiday season. These sets not only make for great gifts but also reflect Environ’s unwavering commitment to the art of skincare.
These sets cater to a wide audience, from new clients who just discovering the world of Environ to your existing clients who are keen on maintaining their healthy skin with at-home skincare devices & treatments. Environ has a solution for everyone.
If you’re interested in carrying Environ and its Festive Sets in your clinic,click here to become a clinic partner.
To learn more about Environ 2023 Holiday Gifting Collection, click here
About SkinHealth College
SkinHealth College is an online learning platform created and managed by SkinHealth. It offers educational courses and certifications to assist clinic partners and staff in enhancing their knowledge of products, treatments, and handling clients’ objections.
Encouraging team members to enroll in these courses will empower them with in-depth knowledge, building their confidence in discussing the products with clients.
Moreover, as an incentive, the clinic can implement a system where team members earn Personal Reward Points upon completing SkinHealth College courses successfully. These points can be redeemed for free products, allowing team members to try and experience the benefits of the skincare brand themselves.
3. Create A Holiday Plan For Your Clinic
The holiday season can get hectic, so it’s vital to have a well-thought-out plan in place.
A. Content Calendar and Social Media Strategy
Develop a content calendar to guide your clinic’s social media activity during the holiday season. One time-saving strategy is to schedule your Facebook posts in advance. Facebook offers a built-in scheduling tool, or you can use third-party tools like HootSuite. Encourage your staff to get involved by sharing these posts on their personal pages, expanding your clinic’s reach.
B. Highlight Your Holiday Hours
Decide whether you’ll be extending your opening hours or working on holidays, and communicate this clearly to your clients. Post your temporary holiday hours on your clinic’s Facebook page and pin a post to the top for easy visibility. Encourage clients to book appointments well in advance to ensure they get the slots they want.
C. Showcase Your Products
Take advantage of the holiday season to showcase your skincare and beauty products. Highlight a different product each day on your active social media platforms. Use relevant hashtags on Instagram to increase the visibility of your posts and attract potential clients looking for holiday gift ideas.
D. Promote Your Services
Emphasize your clinic’s services that are in high demand during the holiday season, such as Microneedling and Cool Peel Treatment, among others. Recommend and execute the appropriate treatment protocol based on the client’s specific needs, addressing the root causes of their skin concerns. To enhance the effectiveness of these treatments, we employ the revolutionary Electro-Sonic Ionzyme® DF Machine, harnessing cutting-edge electro-sonic technology to stimulate the skin, ensuring that powerful formulations deliver essential nutrients precisely where they are needed most.
Consider creating special deals or package pricing for combinations of services to provide your clients with exceptional value. And, don’t forget to plan for New Year’s Eve appointments to help your clients welcome the new year with a fresh and rejuvenated look.
If you’re interested in learning more about the Environ DF III Machine and gaining insights on how to incorporate it into your clinic, please feel free to contact us or fill out this form to become a clinic partner.
As a clinic partner, you’ll have access to a treasure trove of marketing materials to support your in-clinic and online campaigns. From at-home treatments to professional procedures, you can take advantage of social media assets, email marketing Canva templates, and printable posters to make your holiday marketing efforts a breeze. If you’re our existing clinic partner, click here to access the marketing store (Main Account login required).
In conclusion, the holiday season is a fantastic opportunity for clinic partners to delight their clients and boost sales. By following this checklist and utilizing the resources available to you, you can make this holiday season a memorable and profitable one for your clinic. Prepare, promote, and pamper your clients to ensure that they have a festive and beautiful holiday experience.